In order to develop an effective PR campaign, it’s important to consider how the media and your “publics” view your organisation before you begin.
We conduct communication audits to gain insights into the perceptions, thoughts, and feelings that stakeholders have about you.
This audit provides valuable information to shape your communications strategy and the best ways to engage and influence your audiences.
This is not hit-and-miss PR. This is an informed, sure-fire way to achieve success.
Media mapping
We believe every media campaign for our clients should start by mapping the media habits of your audiences. Our media mapping service reviews the right media for you to reach your audiences, checks what your competitors are up to, and identifies future media opportunities to exploit in your campaigns.