Cape Public Relations Mon, 20 Feb 2023 01:01:52 +0000 en-AU hourly 1 Cape Public Relations 32 32 Media Training Wed, 03 Aug 2022 00:28:35 +0000
Cape Public Relations’ sister company, Spokesperson Media Training, specialises in providing high quality media training across Australia.
Your leaders will learn how to exploit future media interview opportunities that will arise. Every training session is tailored to suit your specific organisation, your services, and your people. Sessions can be held in specialist studios or in the comfort of your own office. The team at Spokesperson Media Training are highly experienced journalists and public relations advisors who will work with you to develop your messages and deliver them with impact.
Profiling Your Leaders Wed, 03 Aug 2022 00:27:59 +0000
We offer support:

Our sister company, Spokesperson Media Training, also offers full services and training for executives looking to further develop their presentation and media skills.

Communication Audits Wed, 03 Aug 2022 00:27:25 +0000

In order to develop an effective PR campaign, it’s important to consider how the media and your “publics” view your organisation before you begin.

We conduct communication audits to gain insights into the perceptions, thoughts, and feelings that stakeholders have about you.

This audit provides valuable information to shape your communications strategy and the best ways to engage and influence your audiences.

This is not hit-and-miss PR. This is an informed, sure-fire way to achieve success.

Media mapping

We believe every media campaign for our clients should start by mapping the media habits of your audiences. Our media mapping service reviews the right media for you to reach your audiences, checks what your competitors are up to, and identifies future media opportunities to exploit in your campaigns.

Crisis Management Tue, 02 Aug 2022 03:04:54 +0000

Every industry and every organisation has issues that negatively affect the public perception of what you do. A progressive business accepts that not everything is (always) perfect and will be prepared.

We then work through the process to develop crises communication plans, manage these incidents, train spokespeople and ensure you have the very best plans in place to reduce the impact of any potential crisis.

When there’s a mistake and something goes wrong, your organisation’s reputation is at stake and may be destroyed if the situation is not handled correctly.
This is when a solid, reliable PR agency with significant issues and crisis experience will rise to the occasion.

Our experienced team will be the calm you need to find your way through the crisis with professionalism and understanding. We will be right beside you every step of the way.
And we help you prepare for potential situations that might arise, with a crisis management communications plan that you can enact at a moment’s notice.
Our sister company, Spokesperson Media Training, also train leaders in your organisation to deal with the media effectively and confidently during difficult times.

Consumer Public Relations Tue, 02 Aug 2022 03:04:09 +0000

In our connected world it’s crucial to have a complete understanding of our clients’ audiences and how to engage with them for maximum impact.

Our innovative digital strategies tie in seamlessly with our work in traditional media. We have a proven track record in finding news angles that appeal to journalists, editors and producers to secure quality profile for our clients. By creating great content with meaningful messages we promote brands in the most engaging way.
B2B and Corporate Communications Tue, 02 Aug 2022 02:57:28 +0000

Our tailored approach helps position our clients as leaders in their fields. We raise their profiles in the spaces that matter to them for maximum business impact. We align our strategies with your business to ensure you receive the best value as you prepare for a successful future.

Cape PR provides specialist services including: